Research Methods for Strategic ManagersTask 1 (covers learning
outcomes 1,2, 3 &4 )Prepare a research project report based on
a chosen area of study pertaining to any of the management
functions like HR, marketing, Operations, Finance etc. Research
report can also be prepared on cross-functional domains or on any
of the major contemporary issues of management. Following
structural guidelines must be adhered, while preparing the
report:Structural guidelines:1. The word limit for report should be
between 4500-5000, including references etc.2. The report must
contain table of content, list of tables, figures and diagrams
specifying their numbers and respective page numbers.3. The report
should be concluded with a proper referencing, prepared on Harvard
Referencing Style, which must be reflected in in-text citations.4.
The annexure must provide the sample of the questionnaire, used to
obtain data through feedback for the purpose of the
research.Assignment (Project Report)LO 1 - Understand how to select
a research question1.1 The project report should have chapter on
back ground of the study, relating the same to select a research
question. (AC 1.1: Select a research question). 1.2 The research
question chosen must be explained in terms of the identification
and evaluation of factors that contribute to the process of
successful research question selection (AC 1.2 : Explain the
factors that contribute to the process of successful research
question selection). 1.3 Relating the back ground of your research
topic must be done to justify the choice of research question. (AC
1.3: Justify their choice of research question) LO2 - Be able to
conduct a literature review2.1 The review of literature should
comprise of both academic and non-academic literatures should be a
proper combination from online and traditional sources. A proper
research judgment must be applied to conduct research to find
literature relevant to the research question (AC 2.1: Conduct
research to find literature relevant to the research question). 2.2
The review of literature should undertake a critical review of the
key literature for inclusion in a research proposal (AC 2.2:
Undertake a critical review of the key literature for inclusion in
a research proposal). LO3 - Understand techniques used to interpret
data in a research proposalThe third chapter of the project on the
data collection should reflect the understanding of techniques,
used to interpret data in a research proposal. 3.1 & 3.2
Evaluate techniques for use with quantitative and qualitative data
in a research proposal must be evaluated properly and the
collection of data must be justified in terms of fundamental
judgments like sample size, sampling frames etc. (AC 3.1: Evaluate
techniques for use with quantitative data in a research proposal
and AC 3.2: Evaluate techniques for use with qualitative data in a
research proposal ).LO4 - Be able to choose the appropriate
methodology to research the questionThe fourth chapter of the
project will be on data analysis and interpretation. 4.1 & 4.2
Evaluate appropriate research methodologies in terms of the
research question and choose an appropriate methodology in terms of
the research question which must be chosen and decided on rational
basis (AC 4.1: Evaluate appropriate research methodologies in terms
of the research question and AC 4.2: Choose an appropriate
methodology in terms of the research question ). 4.3 The chosen
methodology must be justified in details in terms of reasons for
selection of such tools in terms of research questions (AC 4.3:
Justify the methodology selected in terms of the research question
).LO5 - Be able to present the findings of a research proposalThe
fifth and final chapter of the project on findings and conclusion
5.1 Record findings on the research question, literature review and
methodology in an agreed format. (AC 5.1 Record findings on a
research question, literature review and methodology in an agreed
format).5.2 Summarize the key findings from the overall findings
(AC 5.2: Summarise the findings using suitable methods ). 5.3 Key
findings relating to research questions and research objectives
must be presented using suitable methods like graphs, tables on
statistical calculations. (AC 5.3: Present the findings using
suitable methods). 5.4 The findings done as part of AC 5.3 must be
critically analyzed by highlighting similarities and
dissimilarities with the findings of other researches. The
limitations of the present research, implications of present
research should also be highlighted in brief. (AC 5.4: Critically
analyse the findings).
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